Bruce Whitfield is one of the most recognisable thought-leadership speakers and business broadcasters, known for translating complex economic trends into clear, actionable insight. An award-winning presenter of The Money Show and a respected keynote speaker, Bruce won Best Thought Leadership Speaker at The Speaker Awards & Summit’s 2025 Speaker Awards, reflecting his impact on audiences worldwide. As a motivational speaker, Bruce blends decades of experience interviewing global leaders, entrepreneurs and policymakers with a talent for storytelling that inspires clarity, resilience and smart decision-making in uncertain times. He equips organisations with practical tools to navigate disruption, drawing on real-world case studies and lessons from the frontlines of business journalism.
Bruce’s path began at Rhodes University, where he earned a Journalism degree in 1989 and served as Treasurer of Rhodes Music Radio, gaining early exposure to broadcasting and leadership. His early career included work as a broadcast journalist for Primedia Broadcasting in 2003, before becoming host of The Money Show on Radio 702 and Cape Talk in 2004. These roles honed his analytical thinking, communication skills and curiosity about business innovation. Interviewing CEOs, founders and policymakers built his reputation for incisive questioning and strategic insight, skills that now translate into keynote talks that motivate leaders to think critically, act decisively and embrace change.
Beyond broadcasting, Bruce is a prolific author, podcast host and TEDx speaker. His bestselling books, including The Upside of Down, Genius, The One Thing, and It’s About Tyme with Adrian Saville, explore innovation, leadership and resilience. He has co-authored a Harvard Business School case study on 'Tymebank’s disruptive approach to financial inclusion', and delivered two TEDx talks, 'The One Skill You Need to Thrive in a Turbulent World' and 'What If Banks Incentivised Climate Action?' Through podcasts like Bruce Whitfield’s Business Week, The Art of Deciding, and collaborations with leading thinkers, Bruce shares actionable insights that help audiences unlock creativity, improve decision-making and navigate uncertainty with confidence.
All of Bruce’s experiences, from Duke Corporate Education faculty work to decades of interviewing global business pioneers, make him a sought-after motivational speaker. His unique mix of journalism, academic collaboration, publishing and broadcasting gives him an unmatched perspective on leadership under pressure. Organisations hire Bruce not just for inspiration, but for clarity. He connects global trends to personal performance, helping teams innovate, adapt and thrive in turbulent times. Book Bruce Whitfield with The Motivational Speakers Agency today!