Adam Wright is a highly respected motivational speaker and Psychological Skills Mentor at Chimp Management, known for helping individuals and organisations unlock sustainable high performance. With over two decades of experience across business, sport, education and healthcare, Adam brings a rare combination of commercial understanding and psychological expertise. His work focuses on helping people manage their minds, strengthen resilience and perform consistently under pressure, making him a trusted voice for modern workplaces navigating constant change.
Adam began his career in the high-pressure world of corporate sales within the technology and communications sector, where success depended on focus, adaptability and results. This experience gave him a grounded understanding of performance in demanding environments. In 2001, he founded Sporting Ambitions, a successful coaching business he led for over thirteen years, working with corporate professionals, young people and elite athletes. During this time, Adam developed his practical approach to mindset, translating psychological theory into clear strategies that people could apply immediately.
Since joining Chimp Management in 2013, Adam has worked extensively with organisations including the NHS, as well as senior leadership teams across corporate industries. As a Psychological Skills Mentor, he delivers the renowned ‘Chimp Model’, helping individuals understand the relationship between emotion and logic in decision-making. His sessions are designed to be practical and engaging, giving audiences tools they can use straight away. For example, Adam often demonstrates how recognising emotional triggers can improve communication and leadership during periods of uncertainty.
What sets Adam apart is his ability to connect with people at every level. Whether speaking to executives, teams or emerging talent, Adam creates an environment where individuals feel supported and motivated to take action. As an NLP Master Practitioner with a BSc (Hons) in Psychology, he combines academic knowledge with real-world application. Organisations choose Adam because he delivers lasting impact, equipping people with the confidence, clarity and mental skills needed to achieve meaningful results.
