Andy Roe is a proven leader and inspiring motivational speaker whose career has been defined by courage, resilience and transformation in some of the most demanding environments imaginable. Best known as Commissioner of the London Fire Brigade from 2020 to 2025, he guided one of the world’s largest emergency services through its most challenging chapter following the Grenfell Tower fire, reshaping its culture and restoring public trust. His ability to lead with integrity and clarity under pressure has made him a sought-after voice on resilience, leadership and change.
Andy’s journey began with military service after graduating from Newcastle University. Commissioned from Sandhurst into the Royal Artillery, he rose to the rank of Captain and commanded troops on operational tours. These early experiences built his foundation in discipline, accountability and high-stakes decision making, qualities that he carried into his two-decade career in the fire service.
As a firefighter, Andy quickly earned a reputation for calm leadership in dangerous circumstances, rising through the ranks to Assistant Commissioner in 2017 and then Commissioner in 2020. His leadership style emphasised courage, fairness and inclusion. He pushed through difficult but necessary reforms to address issues of culture and accountability, proving that true leadership is about facing challenges head-on and inspiring others to rise with you. His achievements were recognised with the King’s Fire Service Medal in 2024.
Today, Andy Roe translates these experiences into powerful motivational talks. He speaks with authenticity about overcoming adversity, making critical decisions when lives are on the line and leading organisations through moments of crisis and renewal. His stories resonate with audiences far beyond emergency services, offering practical lessons in resilience, teamwork and transformational leadership. Combining the authority of a former frontline leader with the empathy of someone who has navigated immense challenges, Andy leaves audiences motivated to lead with courage and create lasting positive change.
