Marketing and branding are pivotal in shaping a company's image and attracting customers. They involve crafting a unique identity and message that resonates with the target audience. Marketing & branding guest speakers are hired to provide insights and strategies, enriching the understanding and skills of their audience in these dynamic fields.
Marketing & Branding Speakers
Hire The Best Marketing & Branding Speakers For Events
Marketing and branding are crucial factors in business growth and success - with their impact on consumers evidenced by B2B companies allocating 2-5% of revenue to marketing and B2C companies allocating 5-10%. As the world of marketing and branding continually changes, such as 80% of Gen Z consumers now preferring mobile search to desktop, it is crucial to stay ahead of the curve and follow industry best practices. Marketing & branding keynote speakers offer valuable insights into the latest industry trends and expertise, helping brands to stay current. Providing strategies to adapt to evolving consumer behaviours and technological advancements, marketing & branding guest speakers enhance business effectiveness in the rapidly evolving 2024 market landscape.
Abigail Posner
Creative Strategy & Technology Expert, Director of Creative Works at Google & Host of Decoded
Ben Legg
Author of "Marketing for CEOs", former Managing Director for Ola UK, & CEO & Co-Founder of The Portfolio Collective
Thomas Barta
Author of "The 12 Powers of a Marketing Leader" & Global CMO of The Marketing Academy
Patrick Barwise
Marketing Expert, former Chairman of Which? & Author of "The War Against the BBC"
Luke Perkins
Creative Strategy Expert, Group Director of Creative Strategy at the Coca-Cola Company & former Vice President of Brand & Creative at Vacasa
Paul Collins
Former Interactive Creative Director at Akestam.Holst & Global Creative Director at Bang & Olufsen
Amélie Ebongué
Founder of Attends30Secondes, Author of "Generation TikTok" & Founder & Principal of Gamma & Gemini
Daniel Ritterband
Communications Expert for the Conservative Party & Campaign Director for Boris Johnson
Will Gardner
Co-Founder of Motive & Former VP of Global Marketing Capability Strategy at Unilever
Seth Godin
Founding Editor of The Carbon Almanac, Founder & Former CEO of Squidoo & Yoyodyne
Vishal Katelia
Senior Head of Customer and Retail Strategy at Farfetch and former Senior Manager of Global CRM at Mr. Porter
Marketing and branding shape a business's public image and are essential in attracting and retaining customers. Marketing & branding guest speakers are hired for their expertise and insights into these dynamic fields. They offer fresh perspectives and strategies, helping businesses navigate market trends and maintain a competitive edge.
What is Branding & Marketing?
Marketing -
Marketing is a key management discipline focused on identifying, anticipating and satisfying customer needs profitably. It goes beyond advertising and selling, encompassing a deep understanding of market dynamics. This process is vital for businesses of all sizes, aligning product offerings with consumer demands and market trends effectively.
Branding -
Branding is the strategy through which a business establishes its unique presence in the market, distinguishing itself from competitors. It involves creating recognisable elements like phrases, designs or ideas that make the brand easily identifiable to the public.
Sources: The Chartered Institute of Marketing & Indeed
Why are Branding & Marketing Important in Business?
Marketing and branding are essential for businesses as they drive consumer engagement, build reputation, and foster lasting customer relationships. Effective marketing educates customers and enhances content relevance, boosting sales. Meanwhile, strong branding increases business recognition, builds trust and supports advertising efforts. Internally, branding unifies and motivates employees, while externally, it cultivates loyal customers by making the brand relatable and building emotional connections. These elements are critical for a business to remain relevant, make informed decisions and sustainably grow in its market.
What is the Purpose of a Marketing & Branding Keynote Speaker?
The purpose of a marketing & branding keynote speaker is to provide expert insights and fresh perspectives in the fields of marketing and branding. They aim to educate, inspire and motivate the audience, sharing the latest trends, strategies and best practices. Their expertise helps businesses understand how to effectively communicate their value, connect with their target audience and differentiate themselves in a competitive market. Marketing & branding guest speakers often facilitate the exchange of ideas, encourage innovative thinking and help organisations align their marketing and branding efforts with their overall business objectives.
To hire a marketing & branding speaker, contact The Motivational Speakers Agency today. Call a booking agent on 0207 0787 876 or complete our online contact form to begin the booking process.
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